$1.99 | Because Internet: Understanding the New Rules of Language (eBook) by Gretchen McCulloch
Because Internet: Unveiling the Language of the Digital AgeEver wondered about the fascinating evolution of language in our interconnected world? “Because Internet” dives deep into how the internet is profoundly reshaping English, revealing why these changes are not just good, but utterly captivating.Essential Publication Details
- Author: Gretchen McCulloch
- Publisher: Riverhead Books
- Publication Date: July 23, 2019
- Print Length: 334 pages
Explore the Digital Language RevolutionThis compelling book is your guide to understanding the nuances of online communication. It’s for anyone who’s ever paused, pondering the perfect punctuation for a text message, or been curious about the origins of internet memes. Discover what our daily online interactions truly reveal about who we are and the future of human expression.Language: The Ultimate Open-Source ProjectThe internet has supercharged language, transforming it faster and in more intriguing ways than ever imagined. Explore how:
- Online conversations are shaped by the very architecture of our apps and platforms.
- The “grammar” of status updates and the “protocols” of comments and @replies create new linguistic norms.
- Inventive online communities rapidly propagate novel slang and jargon.
- Social media serves as an unparalleled laboratory where language evolves in real time, unfiltered and dynamic.
Uncover Hidden Patterns in Internet SlangEven the most whimsical internet slang possesses underlying patterns and logic. Renowned internet linguist Gretchen McCulloch guides you through the deep forces that shape human communication. Prepare to be amazed as you learn:
- How your initial social internet experiences influence your preference for “LOL” versus “lol.”
- The ingenious way ~sparkly tildes~ succeeded as irony punctuation, where centuries of formal proposals failed.
- The surprising commonalities between emoji and physical gestures.
- How the artfully chaotic language of iconic animal memes like lolcats and doggo became viral sensations.